This will outline how you can become a Certified Marketing Genius through Real Estate Marketing University. Leveraging the power of Marketing Intelligence and execute on simple strategy designed to help you grow your business in today’s market. Learn the ins and outs of the most useful and profitable marketing campaigns available to you today to allow you to generate more leads, convert more customers, and become a Marketing Genius.
Course Curriculum
Welcome | |||
Welcome To Your Marketing Genius Certification Class | 00:01:16 | ||
Where To Get Answers When You Have Questions | 00:02:47 | ||
Setting & Committing To Your Goals | 00:01:34 | ||
Creating Your First Homes List | |||
Overview of the Homes List | 00:04:53 | ||
Creating Your Canva Image | 00:03:12 | ||
Getting Your MLS Link Ready | 00:01:47 | ||
Setting Up Your Homes List Campaign & Ad Set | 00:05:15 | ||
Setting Up Your Homes List Lead Ad | 00:11:57 | ||
Connecting Witly to Facebook | 00:03:34 | ||
Branding, Your Dynamic Video Strategy | |||
How To Get Started With Video And Overcome The 3 Mental Objections Stopping You | 00:01:53 | ||
The First Step In Building A Real Estate Brand With Video | 00:02:49 | ||
How To Build Your Video Audiences | 00:02:42 | ||
The 3 Tools Needed For Making Real Estate Videos With Your Cell Phone | 00:02:38 | ||
Different Types Of Videos For A Realtor To Create | 00:24:53 | ||
Distributing Your Video Content For Attention | 00:04:41 | ||
Creating Your Level 3 Campaign | |||
Creating Your Level 3 Video View Custom Audience | 00:01:55 | ||
Building Your Level 3 Creative And Copy | 00:04:35 | ||
Tying Together Your Audience, Creative, and Copy to Create Your Ad | 00:08:48 | ||
Integrating Your Appointments Into Google Calendar | 00:10:01 | ||
OPTIONAL: How To Market Your Database & Local Community Using Your Personal Brand Without Talking About Real Estate | 00:00:50 | ||
Measuring & Reporting | |||
Best Practices: Reports | 00:00:56 | ||
Understanding Custom Reports | 00:03:36 | ||
Custom Conversions | 00:01:47 | ||
Retargeting | |||
Creating Your Facebook Pixel | 00:01:53 | ||
Installing Your Pixel In Witly | 00:02:30 | ||
Creating Your Pixel Custom Audience | 00:01:44 | ||
Creating Your Lead Form Custom Audience | 00:01:48 | ||
Creating Your Facebook Page Custom Audience | 00:02:41 | ||
Creating Your Video View Custom Audience | 00:01:13 | ||
Creating Your Holy Grail Custom Audience | 00:03:07 | ||
Converting Online Leads | |||
Understanding the Different Forms of Communication | 00:32:27 | ||
Converting Leads Over the Phone | 00:10:52 | ||
Converting Leads Via Text | 00:10:48 | ||
Converting Leads Via Email | 00:17:33 | ||
Converting Leads With Video | 00:07:37 | ||
Social Selling | 00:13:51 | ||
Understanding Each Marketing Strategy | |||
Understanding Each Marketing Strategy Introduction | 00:01:00 | ||
The Homes List 2.0 | 00:03:03 | ||
The Social Listing Method | 00:03:43 | ||
Home Buyer’s Guide | 00:03:43 | ||
Home Seller’s Guide | 00:03:28 | ||
“Just Sold” Digital Postcard | 00:01:37 | ||
Open Door | 00:01:54 | ||
Rent vs Buy | 00:02:02 | ||
VA Homebuyer (VAHB) | 00:01:52 | ||
Homebuyer Quiz | 00:02:33 | ||
Fish In A Barrel BOT Ad | |||
Introducing the Fish In A Barrel Campaign | 00:01:01 | ||
Creating Your Fish In A Barrel BOT | 00:02:43 | ||
Creating Your Fish In A Barrel Video and Posting To Your Page | 00:03:42 | ||
Promoting Your FIAB Video and Attaching The BOT | 00:04:06 | ||
Setting Up BOT Notifications | 00:04:35 | ||
Copy & Paste BOT Scripts | |||
Fish In A Barrel Bot | 00:00:00 | ||
Get Certified | |||
Certification Quiz | Unlimited |
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